ATM Automation respects your privacy and is committed to protecting your personal information. This Privacy Notice explains how we collect, use and protect personal information when you visit our website, contact us, make an enquiry or use the website’s communication features.

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1. Who we are

ATM Automation Limited is the controller responsible for the personal information described in this notice.

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ATM Automation Limited
Company number: 02035744
Winchester Avenue
Blaby Industrial Park
Leicester
LE8 4GZ
United Kingdom

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Telephone: +44 (0)116 277 3607
Email: sales@atmautomation.com

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2. Information we may collect

Depending on how you interact with us, we may collect:

• your name;

• company name and job title;

• business email address and telephone number;

• information you provide in an enquiry, contact form, email or live chat;

• information relating to a potential project or business requirement;

• technical information associated with your use of the website, such as device, browser and website usage information;

• cookie and analytics information where you have provided the relevant consent; and

• any other information you choose to provide to us.

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Please do not provide sensitive personal information through our website unless it is genuinely necessary.

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3. How we use your information

We may use your personal information to:

• respond to enquiries and requests for information;

• discuss potential automation projects, products or services;

• prepare or progress quotations and business proposals;

• communicate with existing and prospective customers;

• provide customer service and technical support;

• operate, secure and improve our website;

• understand how visitors use our website where analytics consent has been provided;

• maintain appropriate business and enquiry records; and

• comply with legal and regulatory obligations.

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4. Our lawful bases for using your information

Under UK data protection law, we must have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

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Legitimate interests – where it is necessary for our legitimate business interests, for example responding to business enquiries, communicating with prospective customers and operating and improving our business, provided those interests are not overridden by your rights.

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Contract – where processing is necessary to take steps at your request before entering into a contract or to perform a contract with you.

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Consent – where you have made a specific choice, including consent to certain non-essential cookies or analytics technologies. You may withdraw your consent at any time.

Legal obligation – where we need to process information to comply with a legal or regulatory requirement.

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5. Cookies and website analytics

Our website uses cookies and similar technologies.

Essential technologies may operate without consent where they are necessary for the website to function.

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Non-essential technologies, including certain analytics and advertising technologies, are controlled through our cookie consent system and are not enabled unless the appropriate consent has been provided.

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You can change or withdraw your cookie choices at any time using the privacy settings control displayed on the website.

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Further information is available in our Cookie Policy.

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6. Who we share information with

We do not sell your personal information.

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We may share information with organisations that provide services necessary for the operation of our website and business, including:

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• website hosting and website technology providers;

• analytics and technology providers;

• communications and IT service providers;

• professional advisers; and

• regulators, authorities or other parties where disclosure is required by law.

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Our website is built and hosted using Wix, and our cookie consent management service is provided through Usercentrics for Wix. We also use Google technologies for website analytics subject to the visitor’s consent choices.

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Service providers are permitted to process personal information only for appropriate purposes and subject to applicable data protection requirements.

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7. International transfers

Some of our technology and service providers may process personal information outside the United Kingdom.

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Where personal information is transferred internationally, we take steps to ensure that an appropriate level of protection is provided in accordance with UK data protection law, including the use of recognised adequacy arrangements or appropriate contractual safeguards where required.

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8. How long we keep your information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.

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The retention period will depend on the nature of the information and our relationship with you. For example, information relating to an initial business enquiry may be retained while the opportunity remains relevant, while information associated with an established customer relationship, quotation, contract or project may need to be retained for longer for contractual, legal, warranty, accounting or record-keeping purposes.

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We periodically review the information we retain and delete or anonymise information when it is no longer required.

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9. Your data protection rights

Depending on the circumstances, UK data protection law may give you rights to:

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• request access to personal information we hold about you;

• ask us to correct inaccurate or incomplete information;

• ask us to delete your information;

• ask us to restrict how your information is used;

• object to certain types of processing;

• request transfer of your information in certain circumstances; and

• withdraw consent where our processing is based on consent.

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Not all rights apply in every circumstance.

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To exercise a data protection right, contact us using the details below.

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10. Complaints

If you have concerns about how we use your personal information, please contact us first so that we can investigate.

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You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.

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Information about making a complaint is available at ico.org.uk.

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11. Contact us

For questions about this Privacy Notice or how ATM Automation Limited uses personal information, contact:

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ATM Automation Limited
Winchester Avenue
Blaby Industrial Park
Leicester
LE8 4GZ
United Kingdom

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Email: sales@atmautomation.com
Telephone: +44 (0)116 277 3607

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12. Changes to this notice

We may update this Privacy Notice from time to time to reflect changes to our website, services, technology or legal obligations.

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The date at the top of this page shows when the notice was last updated.